Top 7 SEO Content Writing Courses Picked by SEO Copywriters

SEO copywriters, which is the best SEO content writing course that you completed? And, why was it so good? What were its unique selling points? Here is what 7 thought leaders have to say.

Ever feel like you’re shouting into the void with your content? You’re not alone.

In the vast world of SEO, it’s easy to feel lost, like you’re playing a game where everyone knows the rules but you. “Is my content even making a dent?” you might wonder, staring at those stubbornly stagnant rankings.

It’s enough to make you want to throw in the towel, isn’t it?

But here’s the thing: mastering SEO content writing isn’t some dark art. It’s a skill you can learn, and boy, can it transform your business. We’ve sifted through the noise to bring you the cream of the crop. Ready to turn those whispers into roars?

Let’s start. Here are seven SEO content writing courses recommended by specialists who’ve taken them.

Table of Contents

Hands-On SEO Optimisation Course

The best SEO content-writing course I completed was the Surfer SEO Content Strategy Course. What made it stand out was the hands-on approach to optimising content in real time using data-driven tools. The course didn’t just teach keyword stuffing but focused on building content that ranks based on user intent and structure, which is key for modern SEO success.

After applying the techniques learned from this course, one of our blog posts jumped from page five to page one within weeks. The course’s USP is its focus on practical application, which makes it an invaluable resource for any SEO writer looking to boost rankings effectively.

Vaibhav Kakkar, CEO, Digital Web Solutions

Vaibhav Kakkar

Blend Copywriting with SEO Techniques

The Copyhackers SEO for Copywriters course changed the game for me. Its focus on blending copywriting techniques with SEO best practices sets this course apart. Instead of just focusing on keywords, it dives deep into the art of persuasion and how to write content that converts while ranking well. This holistic approach was a refreshing take on traditional SEO writing.

A personal story: I revamped a product page following their techniques and saw an increase in traffic and conversion rates. The emphasis on understanding the audience first and SEO second makes this course truly unique for any content strategist.

Sahil Kakkar, CEO & Founder, RankWatch

Sahil Kakkar

Comprehensive SEO and Content Strategy

One of the best SEO content writing courses I completed was the “SEO Content Mastery” course from SEMrush Academy. What made this course particularly valuable was its comprehensive approach to combining technical SEO with content strategy.

Unlike some courses that focus solely on optimising content for search engines, this one emphasized balancing SEO with user experience, teaching how to create content that ranks well while also resonating with the audience.

The unique selling point of the course was its deep dive into advanced topics like content gap analysis, keyword clustering, and SEO testing—all of which are crucial for long-term growth and scalability. It didn’t just focus on writing optimised content; it explored how to structure a content strategy for ongoing success, which has been critical for my work with self-storage facilities.

Additionally, the hands-on examples and real-world case studies provided actionable insights that I could immediately apply to client projects. The course’s integration of content marketing with SEO fundamentals made it a well-rounded experience, which is why I still reference it today when developing strategies for clients.

John Reinesch, Founder, John Reinesch Consulting

John Reinesch

Practical SEO and Link Building Fundamentals

The best course I’ve completed is the “SEO Training and Link Building for Beginners” by Ahrefs Academy. What I found great about this course is how simple and easy it is to follow, without sacrificing depth. It breaks down SEO in a very practical way, with a strong focus on the basics of content optimisation, keyword research, and link building—exactly the areas that are key for me in my work.

One unique selling point is how actionable the course is. Everything they teach can be immediately applied, and they use real examples to make things clear.

For someone like me who works on link building, I found their approach to content strategy, combined with their excellent tools, extremely valuable. It’s not just about learning SEO concepts, but also about understanding how to drive results for the content you create or promote.

Viktoria Medvedko, Founder and link building strategist, GetMentioned

Viktoria Medvedko

SEO within Broader Content Marketing Plan

The HubSpot Content Marketing Certification course was one of the best SEO content-writing courses I have ever taken. It was different because it wasn’t simply a list of SEO techniques, but how SEO fits into a broader content marketing plan. It ranges from developing the profile of the buyer to creating a long-term content map, and all this with SEO in mind.

The main thing that really made it stand out was the focus on producing meaningful content that would be relevant to the target audience and not just churning out content that would appeal to the bots.

Another thing that I like about HubSpot is that it explains concepts in SEO in a simple and straightforward manner, which is perfect for new marketers and old marketers alike. The factor that sold this course to me was the combination of strategic and tactical SEO approaches that one can implement in their work.

Kim Butler, SEO Strategist, Online Optimism

Kim Butler

Intense Dive into Semantic SEO

The best SEO content writing course I’ve completed is Koray Tugberk’s “Topical Authority 3.0 – Semantic SEO.” This course isn’t your typical “learn a few tricks” kind of deal—it’s an intense dive into writing content that’s not just algorithm-friendly but also genuinely engaging for readers.

What really stood out for me was how it broke down the concept of semantic SEO, which helped me craft content that Google’s algorithms eat up like candy.

The best part? The content naturally attracted organic, high-quality backlinks without me having to do the dreaded cold outreach. And, believe it or not, some of those links came from competitors—a pleasant surprise! It’s like discovering that broccoli can actually taste good if you cook it right.

In a nutshell, this course turned my approach to SEO content on its head, making it both effective and efficient. If you’re looking to create content that ranks and resonates, this course is a game-changer.

Ahmed Yousuf, Financial Author & SEO Expert Manager, CoinTime

Ahmed Yousuf

Masterclass in SEO Copywriting for Conversion

One of the best SEO content writing courses I completed was the “SEO Copywriting Masterclass” by SuccessWorks. This course stood out for several reasons.

First, it offered a comprehensive blend of theoretical knowledge and practical applications, covering essential topics like keyword research, on-page SEO, and crafting compelling copy that not only ranks well but also resonates with readers.

The real-world examples and case studies provided valuable insights into effective strategies that can be directly applied to my own projects.

Another unique selling point was the emphasis on writing for conversion. The course taught how to integrate persuasive writing techniques with SEO best practices, ensuring that the content not only attracts traffic but also drives engagement and conversions.

Additionally, the interactive format allowed for feedback on writing assignments from instructors and peers, creating a collaborative learning environment that enhanced the overall experience. The course equipped me with actionable skills that have significantly improved my SEO content writing, making it a worthwhile investment for any aspiring SEO copywriter.

Shreya Jha, Social Media Expert, Appy Pie

SEO Content Writing Courses

Ready to Take Your Content to the Next Level?

Feeling overwhelmed by all these options? Totally get it. You might be thinking, “How am I supposed to choose?” Don’t worry – we’ve all been there.

Listen up: this is your moment. You’ve got the power to transform your business, to skyrocket your rankings and leave your competitors in the dust. Every SEO master started right where you are now. The only difference? They took that first step.

So what’s it gonna be? Are you going to let this opportunity slip through your fingers, or are you going to seize it with both hands? Your future self is cheering you on, begging you to make the leap. Don’t just dream about success – chase it down and make it yours!

If you want help with your SEO and content, please contact us. We can help you.

Other Recommended SEO Content Writing Courses

There are so many courses out there in addition to those above. Here are three more recommendations:

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