About Digital Business
SEO that builds trust—and delivers results.
At Digital Business, we believe SEO shouldn’t be a mystery. It’s not a “dark art.”
It’s a creative, data-driven science that—when done right—helps real businesses grow.
We started Digital Business because too many good companies were stuck with bad SEO.
Confusing reports. Thin content. No strategy. No results. We knew there was a better way.
Our job is to change that.
Why We Exist
We’re here to demystify digital marketing and make SEO practical, honest, and effective.
No jargon. No vanity metrics. Just clear strategies that move the needle.
Our approach combines:
- Keyword research with creative storytelling
- On-page fixes with long-term strategy
- Trust-building content with measurable impact
We help clients show up where it matters—when their customers are actively searching.
What We Actually Do
We design and deliver SEO and content strategies that are:
- Built around your business goals
- Rooted in searcher intent
- Backed by analytics and continuous improvement
Our services include:
- Local and national SEO
- Content creation and optimisation
- Backlink strategy
- SEO audits and technical fixes
- CMS-ready blog content
- Conversion-focused landing page copy
And we make the process easy. Clear timelines. Clear reports. Tangible results.
Trusted by Businesses Across the UK
Here’s what our clients say:
“We’re thrilled with Will’s outstanding SEO blog content, which ranks quickly on our site… He’s responsive, reliable, and easy to work with.”
— Chloe Twist, Senior Content Executive – Ripe Insurance“We asked for 8–10 leads per month. Now we get 8–10 a week. We dropped all PPC. That’s thousands saved—and more leads.”
— Sarah Caulfield-Ware, Marketing Manager – Abney & Baker“They moved us onto page one for our top keywords and increased organic traffic by 95% in five months. Results? Mind-blowing.”
— Stuart Craig, Head of Leisure – Kingfisher Insurance“We trust them. They’ve helped us return to strong growth in a competitive space.”
— James Arthurs, CEO – Total Health Ethos (t/a The Medical)
What's a Certified Content Marketer?
There are plenty of writers out there. But, not many are trained, certified content marketers who know how to write powerful content that resonates with readers.
With over a decade of experience and certifications from leading institutions like Smartblogger, we’ve helped 100+ businesses enhance their online presence.
Who’s Behind Digital Business?
Digital Business is led by Will Hawkins and Lynne Cullen – two strategists who combine deep SEO expertise with real-world business experience.
Will is a Certified Content Marketer who started his journey in tech and publishing, working with brands like Microsoft and HP.
After discovering SEO while working on a contract and blogging in India, he became obsessed with what makes websites rank—and convert.
He’s since written high-performing content for publishers and brands, doubled organic traffic across business sites, and helped clients turn their websites into lead engines.
Lynne brings over 20 years of experience in traditional sales and marketing, now laser-focused on digital growth.
She specialises in helping outdoor leisure brands attract the right visitors through smart keyword research, SEO analysis, and content strategy.
Her work is grounded in problem-solving, backed by technical knowledge in HTML, CSS, and on-page optimisation.
Lynne’s client-first mindset and practical approach make her a vital part of every success story we create.
Together, we bring clarity, creativity, and commercial focus to every SEO campaign. No fluff—just results.
Our Philosophy
We’re not here to lock you into retainers or drown you in dashboards.
We’re here to help you win more business – and understand how it happened.
Because SEO done right isn’t about tricking Google.
It’s about building the kind of online presence your customers trust.
Ready to Fix Your SEO?
If you’re tired of agencies overpromising and underdelivering, talk to us.
We work best with businesses who want clarity, not fluff.
Let’s start with a call
Or check out how we’ve helped others win.
Our Offices
Digital Business is a UK-based SEO and content marketing agency with clients in outdoor leisure, healthcare, wellbeding and care. We help SMEs who need effective digital business development.
Bourne
20, Austerby, Bourne, Lincolnshire, PE10 9JG, UK
Lynne Cullen
lynne@digi-business.co.uk
Southport
16, Hereford Road, Southport, Merseyside, PR9 7DX, UK
Will Hawkins
will@digi-business.co.uk
